Fueling the beauty industry without harming the environment
Mibelle Biochemistry’s inputs at Rio+20 UN Conference on sustainable development
Over nine days (13 to 22 June 2012), thousands of events were held during Rio+20, the UN Conference on Sustainable Development. Rio+20 was the biggest UN conference ever held, with broad participation of leaders from government, business and civil society, as well as UN officials and academics. Furthermore it brought together industry professionals to look ahead and to further contribute to sustainable development in the various industries.

From the cosmetic industry Dr. Fred Zülli, Managing Director of Mibelle Biochemistry, Switzerland was invited to talk and discuss about sustainable sourcing of raw material for the beauty industry. In particular the PhytoCellTec™ technology has been detected as an eco-breakthrough in natural cosmetics ingredients as it allows cultivation of plant stem cells. On one side these plant stem cells contain the most active molecules which have shown excellent benefits on skin. And, on the other side they can be used in cosmetics without harming the environment. In particular because of following facts:
- only very little of plant material (e.g. 1 fruit or 1 leave) is used to establish the plant stem cells culture. Therefore, this biotechnology protects and helps to preserve rare and endangered plants.
- no agricultural land is required to produce biomass
- significant reduction of water consumption compared to conventional biomass production
- no need for fertilizer, pesticides and other chemicals

